Introduction and learning objectives
In Unit 2, you will explore the basis of social media and the benefits you can draw from it. Firstly, we aim to understand the basic principles and functionalities of major social media platforms as well as their importance for senior people. This includes a brief overview of popular platforms such as TikTok, Instagram, YouTube, and Facebook. You will learn how each platform operates, focusing on their primary features, user interface, and unique characteristics.
Secondly, you will learn how to create and manage your social media profiles effectively. From setting up your profile to understanding key features and creating engaging and interesting posts, this Unit will help you create a strong online presence, connect with other people, and make the most out of social media.
Furthermore, this Unit presents basic privacy settings that most social media platforms provide. While having social media profiles provides you with many advantages, you should always be aware of the potential risks that it entails. Thus, some tips that will help you stay safe while being online are also mentioned.
Taking all the above into consideration, by the end of this Unit, you will be equipped with the knowledge and skills to navigate social media effectively, create impactful content, and engage meaningfully with various audiences.